With community, business and corporate membership categories, everyone is represented by Advance Morwell.

Are you a business based 

in Morwell? 

What if you could be provided with the community, advocacy and support to help you run your business with more ease? 

Advance Morwell is the transformative force in Morwell's businesses and community. Beyond being a group, we are the voice, the connection, and the catalyst for positive change. 

We welcome all Morwell based businesses.


                    LEARN MORE ABOUT US!


Don’t feel like you have a voice? 

Need more information and support? In a sea of challenges, it's often difficult for businesses to find the right support. Advance Morwell becomes your information hub, providing support, and connecting you with the resources needed for success.

Feel like no one is lobbying or advocating for you as a small business? 

Advance Morwell actively lobbies local and state government officials on issues critical to the development and future of the district. As an affiliate of the Committee For Gippsland, we have the reach to access all levels of government.

Looking for more connection? 

Feeling isolated is a common challenge, especially for smaller businesses. Advance Morwell fosters a sense of belonging by linking businesses, coordinating local promotions, advertising initiatives, and maintaining an online presence.

Want more business assistance? 

Advance Morwell members know the local area, the businesses within it, and the key issues affecting local business and the community. They are in a unique position to assist their colleagues in other businesses.

Keen to support the local community?

Individually, businesses may feel powerless to contribute to the growth of Morwell. Through Advance Morwell, members actively contribute to the development of the Morwell community, with benefits flowing to business, employees, and the public.

Take a step towards a stronger, more vibrant Morwell. Join Advance Morwell and be part of a community that leads, supports, and celebrates the spirit of Morwell. Together, we advance!


Explore the tangible results of our initiatives, from Legacy Place to Airlie Bank Homestead Restoration. Advance Morwell has been a driving force in making positive changes in our community. Discover the impactful achievements of Advance Morwell - read more about them here. 


 Marion Ibrahim 

"The organisation's capable input enhances the effort and ambition of others. e.g. for the Morwell Rose Garden volunteers achieving a a storage building located in the gardens Commercial Road end so clearly made a world of difference to them."

Morwell Centenary Rose Garden Community Asset Committee   

"Advance Morwell has always been a great supporter of events organised in the Rose Garden. Last year a very generous financial donation was received which enabled the publication of 'The Morwell Centenary Rose Garden' 30th anniversary history book."

Caudia from Claudia's Cafe 

"Advance Morwell is bringing together the community and encouraging positive messaging about the town. If you are looking to join Advance Morwell, you would be giving Morwell a voice and contributing to efforts to improve the town."   

Geoff Mills from The Lighthouse

“As an original member, over many years I have been pleased to support Advance Morwell in their efforts as they have represented and worked towards improving Morwell."


Membership is open to all Morwell Business, Industry, and Community Members. Nominate a representative from your organisation to be the main contact.

Complete our online application form, pay the annual subscription, and become an active part of Advance Morwell.

If you’re not sure which membership category you should choose, please contact us here. 

Membership Fees (Including GST, per Financial Year):

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Meeting Frequency

The Executive Committee meets monthly to manage the association's business. At least two public meetings are held each year to provide a forum for networking and information sharing.

Contribute to Success 

Join not just as a member but become an active participant. Volunteer to support the committee and help drive positive change in Morwell.

Our Mission

At Advance Morwell, our mission is clear - to advance Morwell and the wider Latrobe City through unity and active community involvement. We provide the leadership needed to shape development, support local businesses, and build a positive image for Morwell.

Contact Us:      

                                                                                                                                                                                ADVANCE MORWELL INC. |   ABN: 79 430 405 176 
Incorporated Association Number: A36948L.                                                                                                                                               Address: PO Box 1061, Morwell Vic 3841  | Graeme Sennett, Acting Chair
 | Tel:  0417 509 149   | email:

To Advance Morwell and the wider Latrobe City through unity and active community involvement.

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